Free shipping over 50 EURMade for couplesDiscreet shippingBody-safe materials
The premium-brand alternative

Why pay Lovense prices for the features you actually want?

New Love focuses on app control, partner play and a curated product range - without building a luxury-brand price into every toy.

Shop from 49,90 EUR → Compare the difference
App controllednear or far
Direct pricingless brand markup
Discreetfrom checkout to delivery
The price gap is the headline.
A simple reference point for shoppers considering a premium app-controlled wearable.
New Love PulseLoopNew Love current store price
59,90 EUR
Lovense Lush 4Official Lovense store reference
$129
Same shopping mission. Much lower New Love entry price.
Competitor price checked 31 Aug 2026. Currencies shown exactly as displayed by each storefront; prices and promotions can change.
App controlPartner control from anywhereDirect-to-consumer pricingDiscreet shippingCurated rangeLower entry prices
Why New Love costs less

Pay for the experience. Not the brand machine.

Lovense has built one of the best-known names in connected intimacy. New Love takes the opposite route: a leaner catalog, simpler positioning and value-first pricing.

01 / FOCUSED RANGE

Fewer products. Clearer choices.

We do not need dozens of near-identical models. The collection focuses on the formats people actually shop for.

02 / DIRECT PRICING

Less brand premium.

The entire offer is built around giving customers a lower entry price instead of using prestige pricing as the selling point.

03 / CORE FEATURES

Keep what matters.

App control, partner play and discreet use stay central. Extras should earn their place instead of inflating the price.

The New Love promise

A connected toy should not need to feel like a luxury purchase.

New Love is positioned for shoppers who like the Lovense concept - but hesitate at premium-brand pricing.

See the collection →
49,90 EURNew Love collection starting price
Shop by alternative

The Lovense idea. A New Love price.

Start with the product type you were already considering, then compare the New Love price.

Bestseller€59,90New Love PulseLoop™

New Love PulseLoop™

Wearable app-controlled format designed for hands-free partner play and long-distance control.

€59,90App-controlled wearable
View PulseLoop →
Discreet pick€49,90New Love MiniWand™

New Love MiniWand™

Compact wand format built for powerful targeted stimulation without the bulk.

€49,90Compact wand
View MiniWand →
Dual stimulation€64,90New Love LushWave™

New Love LushWave™

Dual-action format combining air-pulse suction with a soft licking-style stimulator.

€64,90Air-pulse and licking
View LushWave →
For her€56,90New Love GlideTouch™

New Love GlideTouch™

App-connected format for shoppers who want control without premium pricing.

€56,90App-controlled
View GlideTouch →
For him€50,90Heated Vibrating Cock Ring

Heated Vibrating Cock Ring

Heated vibrating ring aimed at shared control and couples play.

€50,90Heated vibrating ring
View product →
For him€69,90App-Controlled 3-in-1 Prostate Massager

App-Controlled 3-in-1 Prostate Massager

App-controlled format with vibration, thrusting and suction in one device.

€69,90Vibration, thrusting, suction
View product →
Side by side

What are you actually paying extra for?

Core connected features first, brand ecosystem second, price front and center.

What mattersNew LoveLovense
App-controlled products Core proposition Core proposition
Long-distance partner control Product dependent Supported
Focused, easy-to-shop range Yes Large ecosystem
Premium global brand ecosystem Not the goal Major strength
Entry price From 49,90 EUR Official store examples currently around $99-$129
Best for Value-first shoppers Shoppers prioritizing the established Lovense ecosystem

Comparison is positioning-level, not a claim that products are identical. Lovense pricing reference checked 31 Aug 2026 on official Lovense store pages. New Love is independent and is not affiliated with, sponsored by or endorsed by Lovense.

NEW LOVE CONNECT
Partner connectedAcross the room or across the world
The experience behind the price

Cheap should not mean disconnected.

The value angle only works if the product still delivers the connected experience customers came looking for.

Partner control

Hand control to a partner when the specific product supports remote app pairing.

Patterns and intensity

Make app control feel like the main experience, not an afterthought.

Near or far

Position distance play clearly wherever the product and app actually support it.

Less hesitation

Make the lower price feel safe - not suspicious.

📦Discreet deliveryUse your verified shipping policy here.
Clear returnsState the exact hygiene and return terms.
🛡WarrantyPublish only the coverage you actually provide.
🔒Privacy firstKeep checkout and app-data claims accurate.
FAQ

Answer the objection created by the price.

Why is New Love cheaper than Lovense?

Because New Love is positioned around a focused direct-to-consumer range and value-first pricing rather than competing on the size of an established global brand ecosystem.

Are New Love products identical to Lovense products?

No. They are alternatives for shoppers comparing similar product categories and connected use cases. Do not present them as identical or as Lovense-made products.

Does every New Love product support the same app features?

Only claim the functions verified for that specific model. Keep Bluetooth, internet control, custom patterns, music sync, video chat, waterproofing and charging claims product-specific.

Why mention Lovense at all?

Because many shoppers already understand the category through Lovense. The comparison makes New Love's value proposition instantly understandable: connected pleasure at a lower entry price.

Keep the connection.
Lose the premium markup.

Shop New Love app-controlled alternatives from 49,90 EUR.

Shop New Love →