Why pay Lovense prices for the features you actually want?
New Love focuses on app control, partner play and a curated product range - without building a luxury-brand price into every toy.
Shop from 49,90 EUR → Compare the differencePay for the experience. Not the brand machine.
Lovense has built one of the best-known names in connected intimacy. New Love takes the opposite route: a leaner catalog, simpler positioning and value-first pricing.
Fewer products. Clearer choices.
We do not need dozens of near-identical models. The collection focuses on the formats people actually shop for.
Less brand premium.
The entire offer is built around giving customers a lower entry price instead of using prestige pricing as the selling point.
Keep what matters.
App control, partner play and discreet use stay central. Extras should earn their place instead of inflating the price.
The Lovense idea. A New Love price.
Start with the product type you were already considering, then compare the New Love price.

New Love PulseLoop™
Wearable app-controlled format designed for hands-free partner play and long-distance control.

New Love MiniWand™
Compact wand format built for powerful targeted stimulation without the bulk.

New Love LushWave™
Dual-action format combining air-pulse suction with a soft licking-style stimulator.

New Love GlideTouch™
App-connected format for shoppers who want control without premium pricing.

Heated Vibrating Cock Ring
Heated vibrating ring aimed at shared control and couples play.

App-Controlled 3-in-1 Prostate Massager
App-controlled format with vibration, thrusting and suction in one device.
What are you actually paying extra for?
Core connected features first, brand ecosystem second, price front and center.
| What matters | New Love | Lovense |
|---|---|---|
| App-controlled products | ✓ Core proposition | ✓ Core proposition |
| Long-distance partner control | ✓ Product dependent | ✓ Supported |
| Focused, easy-to-shop range | ✓ Yes | Large ecosystem |
| Premium global brand ecosystem | Not the goal | ✓ Major strength |
| Entry price | From 49,90 EUR | Official store examples currently around $99-$129 |
| Best for | Value-first shoppers | Shoppers prioritizing the established Lovense ecosystem |
Comparison is positioning-level, not a claim that products are identical. Lovense pricing reference checked 31 Aug 2026 on official Lovense store pages. New Love is independent and is not affiliated with, sponsored by or endorsed by Lovense.
Cheap should not mean disconnected.
The value angle only works if the product still delivers the connected experience customers came looking for.
Hand control to a partner when the specific product supports remote app pairing.
Make app control feel like the main experience, not an afterthought.
Position distance play clearly wherever the product and app actually support it.
Make the lower price feel safe - not suspicious.
Answer the objection created by the price.
Why is New Love cheaper than Lovense?
Because New Love is positioned around a focused direct-to-consumer range and value-first pricing rather than competing on the size of an established global brand ecosystem.
Are New Love products identical to Lovense products?
No. They are alternatives for shoppers comparing similar product categories and connected use cases. Do not present them as identical or as Lovense-made products.
Does every New Love product support the same app features?
Only claim the functions verified for that specific model. Keep Bluetooth, internet control, custom patterns, music sync, video chat, waterproofing and charging claims product-specific.
Why mention Lovense at all?
Because many shoppers already understand the category through Lovense. The comparison makes New Love's value proposition instantly understandable: connected pleasure at a lower entry price.
Keep the connection.
Lose the premium markup.
Shop New Love app-controlled alternatives from 49,90 EUR.
Shop New Love →